the baggy trousered misanthropist

missives issued from the lair

Images: Peter Macdiarmid/Getty Images Europe.

In seeking information about Keri-Anne Payne’s progress in the 10k open water swim this morning, I happened upon this horrifying photo of a bunch of fat guys, cheerily strolling about by the Serpentine in mankinis and bowler hats.

Research revealed it wasn’t a backlash against FEMEN as I first thought, or indeed a WeightWatchers Platinum ‘Before‘ photo, but promotional material used by a mobile phone company back in 2010.

I have never heard of giffgaff, or their exciting range of tariffs. Whether that is a direct result of this ill-advised advertising campaign or not (I suspect it is), there’s one thing I know for certain. Once you’ve looked at that guy in the middle, proudly twanging his mankini straps, you can’t unsee it.

Sorry about that.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: