Image via twitter.

Congratulations to the X-Factor PR team, who have done a sterling job in promoting their acts across the media this season.

The Viewer hasn’t watched a single episode of the show  – the television is removed from her nest prior to the appointed time, just to be sure – and yet she has honed her dislike of Rylan Clark’s attention grabbing antics to such a sharp point, she may well poke someone’s eyes out with it.

It isn’t as though she’s even heard him sing.